It a game/show. Very proper in USA and I think in Asia too. Look it up and ya see why it was addicted. But I stop dealing with it after the 3rd gen. It got more......way out there. It was cute first and fun then it gotten more alien and sifi like. Even lost the pokemon feel to it. It just remake and making the pokemom into something for nightmare sometime then game for kid as it started out to be.